#Tweetforaseat campaign by Innocent Drinks

It’s been a while I’m really interested to how brands comunicate on Twitter, Pinterest, Facebook and many others.

Last week I wrote about @Skycinema and their hashtag #LoPensiLoVedi to promote the new Sky on demand. It was a really nice initiative to make engagement and to entertain their follower on Twitter.

Oggi, cavalcando le agitate onde del web, sono venuto a conoscenza di una nuovo hashtag creato da un brand su Twitter. #Tweetforaseat.

Today, riding my crazy horse trough the web, I discovered a new hashtag used by a brand to promote and entertain. #Tweetforaseat.

Non si tratta di un brand qualsiasi – per me, almeno – ma di uno dei miei preferiti – tema della mia tesi – ossia Innocent Drinks – @Innocentdrinks.

La compagnia degli smoothies ha messo in premio alcuni biglietti per i Giochi Olimpici di Londra 2012 al semplice costo di un tweet. Tramite l’hashtag #Tweetforaseat si può richiedere fino al 16 Luglio un dei biglietti per i giochi avvalendo una motivazione valida.

It’s not just about a common brand, but about one of my favorite’s one: Innocent Drinks – @Innocentdrinks.

The english company offers tickets for the Olympic Games London 2012 to their followers exchanging them for a tweet with the hashtag #Tweetforaseat. They will carry on with this nice until 16th of July picking up every day a new lucky winner.

Come sempre Innocent si rivela attenta alle proprie responsabilità sociali ed alla comunicazione, anche online, con i propri clienti/follower/amici. E come sempre io adoro questo marchio.

E voi che ne pensate di questa fresca iniziativa?

In the tweet you have to specify why and who would came with you. Among those several reasons the choose the best one.

As usual Innocent proves, also online, how cares about social responsibility and how they know how to comunicate with their costumer/followers/friends.

Still in love for them, did u like their initiative?